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Book Review – Quitter: Closing the Gap Between Your Day Job & Your Dream Job (Jon Acuff)

by joncook | Jun 22, 2015 | Book Review, Reading

“You should just quit your job and follow your dreams!” People told me that for three years, even after transitioning to a new job. It sounds fantastic, even romantic this idea of giving your boss the what-for, boxing up your cubicle, and hitting the exit...

Book Review – Purple Cow: Transform Your Business by Being Remarkable (Seth Godin)

by joncook | May 14, 2015 | Book Review

Seth Godin is arguably the marketing guru of our time, or at least one of the most influential marketing voices. I’ve followed Seth’s writings for several years now. I recently finished his book Purple Cow: Transform Your Business by Being Remarkable and I...

Book Review – Start with Why: How Great Leaders Inspire Everyone to Take Action (Simon Sinek)

by joncook | Apr 20, 2015 | Book Review, Purpose

I first came across Simon Sinek’s work via his TED Talk Start with Why. This led me to recently read his book that serves as the backbone for this TED Talk, Start with Why: How Great Leaders Inspire Everyone to Take Action. Why do you do what you do?...

Book Review: The Pixar Touch: The Making of a Company (David A. Price)

by joncook | Jan 22, 2015 | Book Review

I’ve been a fan of digital animation studio Pixar’s work since I first saw Toy Story as a 5th grader. The world of animation came to life with their characters: Woody, Buzz Lightyear, Mr. Potato Head, even the little green Army men. When I first picked up...

Book Review – The 7 Habits of Highly Effective People (Stephen Covey)

by joncook | Feb 17, 2014 | Book Review

I first heard of The 7 Habits from one of my mentors in college. He constantly referenced Stephen Covey’s words. If this was a random person’s suggestion, I might have dismissed it, but Dr. Singley is a highly accomplished and dare I say, highly effective...

Book Review – Good to Great: Why Some Companies Make the Leap…And Others Don’t (Jim Collins)

by joncook | Jan 27, 2014 | Book Review

Jim Collins book Good to Great is one of the more quoted books in my recent memory. Lead pastors, managers, CEO’s, business coaches, and others have quoted different concepts from this book to me. After my second time through this book, I understand why. The...
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